In an interview with The . Club , Ward said the show's writing process usually begins with the writers telling each other what they had done the previous week to find something humorous to build on. He also said, "a lot of the time, if we're really stuck, we'll start saying everything that comes to our mind, which is usually the worst stuff, and then someone else will think that's terrible but it'll give him a better idea and the ball just starts rolling like that".  Because of the busy schedule of writing and coordinating a television series, the writers no longer have time to play Dungeons and Dragons , but they still write stories they would "want to be playing D&D with".  Sometimes, the writers and storyboard artists convene and play writing games.  One game is called exquisite corpse ; one writer starts a story on a sheet of paper, and another writer tries to finish it.   However, Ward has said, "The ideas are usually terrible".  Former storyboard artist and current creative director Cole Sanchez said episode scripts are either created by expanding the good ideas produced by these writing games, or are based on an idea proposed by a storyboard artist in the hope it can be developed into an episode.